ATTENDING international platforms on behalf of organisations they are attached to is a pie in the sky for many students on work related learning (attachment). In this edition of Dura News, we publish a review of the country's premier trade showcase-the Zimbabwe International Trade Fair in the eyes of Corporate Communications Intern, Japhet Chigwenembe who was grateful to attend the event for the first time. He writes: A hive of activity marks the start of the Zimbabwe International Trade Fair (ZITF) week in Bulawayo drawing people from all walks of life spanning from both exhibitors and members of the public.
Glitz and splendor were at the centre of the displays and stands of exhibitors with GMB at the core of the entire experience. GMB as an entity was well represented with its commercial enterprises displaying the best the organisation has to offer with displays from Country Feeds, Silo and Agrimed a move that draws interest from some people who are of the perspective that GMB is all about grain storage. The Japanese Ambassador to Zimbabwe Mr. Yoshi Hiraishi took a tour of the GMB stand and expressed a great deal of appreciation on the vast functions of the GMB that go beyond grain storage. Mr Hiraishi in his tour of the stand made mention that Zimbabwe harbored great potential within the agricultural sector that still needed to be fully realised, to which he said if the potential was fully exploited GMB would need more silos.
Mr. Jeche a farmer from Murehwa who visited the stand had nothing more than shower of praises about GMB as he commended the entity on the positive turnaround of having to pay farmers on time in the last season and hoped that the organization continues in that same spirit. The farmer also relayed how happy he was for the producer price for maize that was paged at $390.00 per tonne a price that has motivated many farmers into maize farming. Amid the various people coming into the stand are some customers who however expressed concern on some GMB products that they said were rarely available in some outlets within the region.
They cited Silo Samp and urged GMB to facilitate the return of Pagoda Rice in the market for it surpassed other competing brands within the market both in quality and price. People who visited the stand also commended Agrimed as an arm of GMB that has come to ease the burden off farmers shoulders by providing health care schemes that are specifically tailored for them as farmers. Mr. Zababoni one of the small grain farmers within Matebeleland region said he felt that there is need to create awareness as to how and who qualifies within the scheme as most of the targeted potential beneficiaries are unfamiliar with the scheme.
One interesting feature about the GMB stand were the prevelence of daily queues during lunch hours as both adults and children wanted to have a taste of traditional treats that were being served. In an interview with one of the people who had a taste of this delicacy Miss Madyira from Chinhoyi University of Science and Technology (CUT), said she was off to buy her new favorite meal in the silo shop that was opened within the stand. Having toured various stands, people were for the most part fascinated by the great stand design and artistic presentation of products and pledged to continuously support the entity in its quest to help the nation regain its breadbasket status.